Plenty begins by understanding who you are, where you are, and your dreams for the future. We then create a plan to help you reach your goals faster through a saving and investing plan. All your investments are held in a government insured account. Your investments are placed in high yield money market funds (because they have a higher interest than the majority of savings accounts) orin algorithmically-determined, actively rebalanced investment portfolios in which you hold direct ownership of stocks. We then further maximize the amount of money you keep in your pocket, through automatic daily tax-loss harvesting.